There are many places in Seoul to go shopping. Myeongdong, Insadong, Namdaemun, and Dongdaemun instantly come to mind. However, there’s one location that’s earned a particular place in my heart as THE place for me to shop: The XBT (eXpress Bus Terminal).
The reason why I love the XBT is two-fold. First, it’s serviceable by three different subway lines (Line, 3, 7, and 9). Second, it has just about everything you’d ever want, and some things you never knew you needed! Shopping can be done above ground in the Shinsegae Mall or in the underground labyrinth.
Probably what I like most about shopping in the underground area, is that you find some of the most interesting and bizarre things you can imagine – plus you can haggle for price!
There’s also some great public art.
This past Christmas, my wife and I ventured out to the XBT to do a little shopping, check out the adventure below:
If you’re looking for a less crowded shopping alternative, give XBT a try!

















